BRAND STRATEGY
& CREATIVE DIRECTION
A waning gadget blog becomes a multi-media powerhouse. A 50-year-old film festival looks to the past to chart its future. A world-renowned vineyard finds its voice. Here’s a look at a few of the brands that I’ve led to positive change.
COPY & CONTENT
Every tagline, newsletter, and social post is a portal to connection.
Here are a just a few of the brands and bylines I’ve brought to life through the power of multidimensional storytelling.
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Innovation within Tradition
Content and social media strategy, voice, values, social campaign, and more for CDI, a traditional Indian dance school.
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F*ck by Phone
“The Psychedelic History of Remote-Controlled Orgasm” for Gossamer.
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Where the Grass is Always Greener
Content strategy, social media and email campaigns for The Pairist, a Humboldt craft cannabis brand.
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Friends x Family Is Forever
Brand and social strategy, tagline, story, values, style guide, and voice for an L.A. luxury millwork shop.
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The Vineyard in a Forest
Voice, values, tagline, social consulting, and style guide for a Sonoma County Pinot dynasty.
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Out of This World Confections
Tagline, story, voice, positioning and values for Owä:nö, a New York craft edibles producer.
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The Truth About Sex Robots
“The Truth About Sex Robots: Panic, Pleasure and a Candlelit Dinner” for Engadget.
